It's About You!
Our job isn't just about houses, but people. As Real estate consultants, we make recommendations to our clients based on their individual goals. More than 70% of our business comes from former clients introducing us to their family and friends. We want our clients to be delighted with the outcome, so it's important for us to become familiar with your needs before we go to work for you.
Listening - Working Together - Never a Sales Pitch
Our first step is to you listen to you and acquire an understanding of your unique situation. Then we'll sit down together and design a plan using our unique resources that will address your needs and position you to achieve your goals.
Correct Pricing is Critical!
What is your home worth today? There are many factors, and the best place to start is in your own neighborhood -- analyzing existing data of other similar properties. We will prepare a comprehensive Market Analysis for you, based on similar homes that have recently sold plus those that are currently on the market. Then we'll review it together to determine a competitive list price. From there we will implement marketing strategies to expose your property to as many potential buyers and their agents as possible. While your home is on the market, you will continue to receive periodic Market Update reports -- keeping you informed as to where you stand against the ever changing competition. If you like, we'll set up a custom search for your neighborhood or area. When a new property nearby comes on the market -- you won't have to wonder, "how are they priced compared to ours? "....You'll receive an email update from your automated search. It's a great way to stay on top of the competition.
Making Your Listing Stand Out Against the Competition
A picture speaks a thousand words. The Hoagland Team emphasizes quality pictures -- and lots of them! If necessary, we'll schedule multiple photo shoots to get the best lighting or new pictues to change with the seasons or holidays. We use these pictures on multiple websites, blogs, print advertising and custom color flyers. We also include virtual tours and video on YouTube. Buyers pour over the on-line pictures. In fact, when they finally call to schedule a meeting to see it in person, we consider it a second showing. They've already toured the home on-line so they're expressing serious interest when they call for an appointment to take a closer look.
Tonda also lends her interior decorating expertise to help you assess your homes strengths and weakness and then makes suggestions for low cost, high impact solutions which will help your property stand out against the competition.
The Hoagland Team is e-pro certified, and uses the very latest in technolgy to maximize our marketing results, best serve the needs of our clients and to efficiently communicate. Meeting in person is always preferred, but when that isn't feesible, you can reach us by mobile phone, text message, email or fax. When our clients aren't available because of distance or circumstance (like out of town travel or vacations) or when it's simply more convenient for you, documents can be emailed and technology is in place to use electronic signatures.
Competitive Marketing Strategies
We stay informed and up-to-date on marketing strategies that are selling homes today. Right now, nearly 90% of all buyers are going to the internet before ever calling a realtor or visiting a property, so it's essential your home be found on the internet, and that is why our listings receive extensive on-line exposure.
is the Metropolitan Indianapolis Board of Realtors’ property search website and although the search capabilities may not be as technologically advanced as many other sites, MIBOR.com is a beginning search point for many buyers when they enter the local market and they’ll find all of our listing. As they continue their home search, many move onto other sites with more features and ease of use such as those below.
is a local classified website with a worldwide reach, currently in 700 cities spread throughout 70 countries. They are ranked 7th highest in the world for number of page views with 50 million users in the US alone. People may start looking for a used sofa, but next thing you know, they’re checking out real estate too! We realize significant clicks back to our website with each new listing posted on Craigslist.
is the world's largest real estate database of homes for sale and the official site of the National Association of REALTORS. It’s a Buyer favorite for ease of use and the sheer number of listings -- over 3 million properties from all over the US, pulled from nearly every Multiple Listing Service in the country.
has 2.5 million listings on their home search site through relationships with over 140 online newspapers including the Indianapolis Star, LA Times, Chicago Tribune, Miami Herald and Newsday Long Island, just to name a few! Participating agents can choose to advertise at different levels. All of our listings are upgraded to the “Enhanced Platinum Package” which means they contain special features like unlimited pictures, virtual tours and are posted at the top of each page of search results.
is a social network and marketing platform for real estate professionals. It allows us to develop business relationships with agents around the country sharing the latest industry updates in addition to connecting with consumers through blogging. We regularly post articles to our AR Page on a variety of real estate topics plus local area content and of course feature all of our listings. Active rain ranks very high in the search engines, sending “goggle juice” to our website -- providing more exposure for your property.
Since it's inception in 2005, YouTube has been "the place" to view videos on just about every topic imaginable. It's also quickly becoming the "go to" place to search for anything and everything! We create and publish slide shows and videos of not only our listings, but neighborhood information and other topics of interest which we publish to both YouTube and other blogs and social networking sites.
Localism is an online blogging platform where neighbors and local real estate professionals connect to talk about what is happening in their communities. It’s part of the Active Rain Community in which we are members and proudly participate. We post listings, price adjustments, open houses and other local area news on a site your neighbors frequent.
Our team website, PerfectPlaceForYou provides real estate information for both buyers and sellers and features the best real estate search technology we’ve seen -- and we’ve done a lot of research on this! Investing in this state of the art search brings more buyers to our site and keeps them there! It also allows us the added control to place our listings at the top of every search results page, providing higher visibility and more “on-line showings”.
We author articles on our team blog,IndyChats, about local community events, real estate news and provide extra exposure for our clients by including blogs about new listings, price adjustments, open houses and other interesting information. This blog drives traffic back to our website ensuring more exposure for our listings.
is one of the most popular and fastest growing social networks. All of our listings are posted on our new Hoagland Group Real Estate Consulting Business Page and we network with many clients, prospects and other agents through our personal pages as well. Send us a friend invitation!
is an engaging micro-blogging services that allows users to send out short messages known as “tweets”. All of our blogs, including new listings, open houses, etc. are posted on twitter.
KW.com offers quick and easy searches for homes throughout Central Indiana. Because it's an international company, buyers from all over the world can find your home on KW.com.
is a group of local community classified sites operated by various local media outlets including newspapers, radio stations, and television stations.
is a well known site and a popular place for many buyers to begin their real estate search. They offer a content rich, intuitive experience that directs viewers back to our website for more details on the listings we post there.
is the world’s largest community news website and has a proven record of high Google rankings. You can search for news on national or local town level. Topix also monitors and ranks 25,000 blogs and we are excited to have recently been selected to add ours to the list!
combined with Homes & Land magazine reaches a large, qualified home buying audience with more than 1.48 monthly unique visitors.
is one of the nation's top online destinations for real estate listings, with a database of nearly one-million homes for sale.
is a neighborhood based search which is provided through our website hosting company, Point2, designed to generate traffic and leads back to us. Our listings are also populated to other Point2 agent’s personal websites putting your property in front of more buyers.
HotPads uses an innovative map-based search engine to provide a user friendly real estate search experience for its users. Your property will be included on what is currently one of the largest real estate search engines on the internet with hundreds of thousands of unique properties available daily.
Google base is the place where we post our real estate listings for inclusion on Google, one of the top home search engines available. Listings may even show up on search results on Froogle and Google Maps.
Zillow continues to be a very popular real estate website. Originally designed primarily as a home value resource, their controversial Zestimates (Zillow Home Value Estimates) often don’t reflect true market value, but their site is still a frequent starting point for many home buyers and sellers. We post all of our listings to take advantage of their 8.7 million unique visitors each month.
Oodle brings together and organizes millions of listings from 80,000 sources all over the web. Your listing will be included on the fastest growing classified site which reaches over 5 million consumers each month and publishes 17 million active home listings.
is a search technology platform that provides us, as Point2Agent members, access to buyers searching for real estate through websites they already visit today, such as Overstock.com. Vast tracks 25million classified listings across 70,000 sites.
Everyone’s heard of HGTV, the number one source for home-related media information. We are excited to participate on Frontdoor.com, HGTV’s real estate search website. Many consumers enter Frontdoor through the popular HGTV.com website.
offers another of the largest real estate websites with over 5 million unique visitors per month providing users home search capabilities along with informative buyer tips.
This is the official, bilingual real estate site of the National Association of RE Professionals serving US Hispanic home buyers and sellers. All of our Indianapolis listings are entered on this site and as soon as they begin accepting other geographic areas, we will add them too.
is a property listing service committed to publishing complete content to generate better results featuring a unique text based search platform.
Another great real estate search engine providing extensive data to explore listings and area information.
A website powered by Clickable City Directory which provides listings for all U.S. zip codes. “It’s reach is national; it’s focus is purely local.”
SecondSpace Inc. is an online marketing company operating a network of web sites that enable people to connect with the "second home" lifestyle. Our listings can be found on LandWatch.com and ResortScape.com
Listing exposure on one of the top rated real estate websites with over 1 million unique users every month.